Dick's Sporting Goods Logo and Bike Display
Dick's Sporting Goods Logo and Bike Display

The 11 Best Places to Buy a Bike Online in 2024

Buying a new bike can feel like hitting the jackpot, but finding the perfect one for your needs can be challenging. With so many options available, from mountain bikes to electric models, and various retailers vying for your attention, it’s essential to know where to start your search. Fortunately, numerous online retailers are making it easier than ever to find and purchase your dream bike from the comfort of your home.

The good news is that many retailers have significantly improved their online services to meet the growing demand for bikes. They understand the challenges of online bike sizing and offer robust customer support through live chat, detailed online size guides, and even virtual consultations. These services help you confidently choose the right bike size and type, whether you’re looking for a rugged mountain bike, a speedy road bike, a versatile hybrid, a convenient folding bike, or a powerful electric bike.

Ready to upgrade your ride and explore the world on two wheels? We’ve compiled a list of the 11 best places to buy bikes online. These retailers, including well-known names like REI, BikeExchange, Huffy, and Dick’s Sporting Goods, offer a wide selection, competitive prices, and convenient online shopping experiences. Let’s dive in and find the best place for you to buy your next bike!

1. Dick’s Sporting Goods

Dick's Sporting Goods Logo and Bike DisplayDick's Sporting Goods Logo and Bike Display

Image: Dick’s Sporting Goods store front with bikes displayed, highlighting Dick’s Sporting Goods as a top place to buy bikes.

Dick’s Sporting Goods stands out as a convenient and reliable option for buying a bike online. They offer a wide range of bikes, from sturdy mountain bikes perfect for off-road adventures to comfortable cruisers for leisurely city rides and versatile hybrid bikes for everyday commuting. Navigating their website is a breeze, thanks to user-friendly filters that allow you to narrow down your choices by wheel size, brand, frame size, color, and more. Finding your ideal bike is just a few clicks away.

Each product page on Dick’s Sporting Goods is thoughtfully designed to enhance your shopping experience. A helpful “frequently bought together” section suggests essential biking accessories you might need, such as bike racks, kickstands, or water bottle cages. This feature ensures you don’t overlook any necessities for your new ride. Customers consistently praise Dick’s for their fast and efficient delivery service, making the online buying process smooth and convenient.

One of the most appealing aspects of shopping for bikes at Dick’s Sporting Goods is their free assembly service. Whether you order online, purchase in-store, or opt for in-store pickup, your bike will be professionally assembled at no extra cost. This eliminates the hassle of assembly and ensures your bike is ready to ride as soon as you get it. Furthermore, Dick’s price match guarantee policy adds extra value. If you find the same bike at a lower price elsewhere, Dick’s will match it, giving you confidence that you’re getting the best possible deal.

Shop for bikes at Dick’s Sporting Goods

2. REI

REI Storefront with Outdoor GearREI Storefront with Outdoor Gear

Image: Exterior of an REI store, symbolizing REI as a great place to buy bikes for outdoor enthusiasts.

REI (Recreational Equipment, Inc.) is more than just a retailer; it’s a community hub for outdoor enthusiasts, making it an excellent place to buy a bike, especially if you value expert advice and high-quality gear. Staffed by people who are passionate about outdoor activities, including cycling, REI provides knowledgeable assistance to help you find the perfect bike for your adventures.

Key Highlights of REI for Bike Buyers:

  • Expert Staff: REI employees are outdoor lovers and often cyclists themselves, offering informed guidance.
  • Co-op Membership Benefits: A lifetime $30 REI Co-op membership unlocks significant savings, including potential discounts of up to $400 on bikes, plus annual dividends and other perks.
  • Fitting Services: REI offers superior in-store bike fitting services to ensure optimal comfort and performance. For online shoppers, they provide a handy online bike fitting guide and virtual outfitting services with experts.
  • Assembly Included (In-Store Pickup): If you pick up your bike at an REI store, professional assembly is included. For delivered bikes, comprehensive video guides are available to assist with home assembly.
  • Wide Price Range: REI caters to various budgets, offering everything from affordable bestsellers in the $300-$500 range to high-end models like Cannondale electric bikes exceeding $4,000.
  • Generous Return Policy: REI Co-op members enjoy a one-year return policy, while non-members have 30 days, providing peace of mind with your purchase.
  • Free Shipping Option: Free shipping is available for orders over $50 (some exclusions may apply to oversized items like bikes).

REI’s commitment to customer satisfaction and outdoor expertise makes it a top choice for buying bikes online. Whether you’re a seasoned cyclist or just starting out, REI provides the resources and support to help you make the right decision and enjoy your cycling journey.

Shop for bikes at REI

3. BikeExchange

BikeExchange Logo and Cyclists RidingBikeExchange Logo and Cyclists Riding

Image: BikeExchange logo with cyclists in the background, representing BikeExchange as a comprehensive bike marketplace.

For cyclists seeking an unmatched selection and expert guidance, BikeExchange is a premier online marketplace. With over 1,500 brands and 6,000 products, BikeExchange offers an extensive inventory of bikes and cycling gear, ensuring you can find exactly what you need.

Why BikeExchange Stands Out:

  • Vast Selection: BikeExchange boasts a massive inventory, including over 4,000 bikes at the time of writing, ranging from mountain bikes and road bikes to gravel and cyclocross models.
  • Concierge Service: BikeExchange’s unique concierge service simplifies bike selection. By providing details like your height, budget, and preferred bike type, you receive personalized recommendations based on current inventory.
  • Expert Chat Support: Get real-time assistance from cycling experts via chat while you browse online, mimicking the experience of having a knowledgeable store clerk at your side.
  • Wide Range of Bike Types: Whether you’re looking for hardtail or full-suspension mountain bikes, road bikes for speed, or cyclocross and gravel bikes for varied terrain, BikeExchange has you covered.
  • Partial Assembly: Bikes are shipped partially pre-assembled, with major components like the fork, frame, and wheels intact, simplifying the final assembly process.

While return policies and shipping costs vary by brand on BikeExchange, the sheer variety and expert support make it a top destination for serious cyclists and those seeking specialized bikes and gear. The concierge and chat features particularly enhance the online shopping experience, bridging the gap between online convenience and in-store expertise.

Shop for bikes at BikeExchange

4. Walmart

Walmart Storefront SignWalmart Storefront Sign

Image: A Walmart store sign, indicating Walmart as a familiar and budget-friendly place to buy bikes.

Walmart, a household name known for value and convenience, extends its offerings to a wide selection of bikes online. Shopping at a familiar retailer like Walmart can be reassuring, especially for significant purchases like bicycles. Their user-friendly website makes navigating their extensive bike inventory straightforward.

Advantages of Buying Bikes at Walmart:

  • Familiar and User-Friendly: Walmart’s website is easy to navigate, allowing you to sort bikes by type (BMX, folding, electric, cruiser), wheel size, brand, and even deal type.
  • Wide Variety of Bike Types: Walmart offers a broad range of bikes, primarily geared towards casual use, including BMX bikes, folding bikes for portability, electric bikes for assisted riding, and classic cruiser bikes.
  • Additional Services: Walmart provides options to add at-home bike assembly for a reasonable $49 fee and Allstate-powered protection plans for 3 or 4 years, covering mechanical and electrical issues, along with 24/7 support.
  • Flexible Payment Options: Walmart’s partnership with Affirm allows you to pay for your bike in installments over 3, 6, or 12 months.
  • “Forever Warranty” (Limited): Reviewers often mention Walmart’s “forever warranty” policy, although specific terms should be verified at the time of purchase.

Things to Consider:

  • Third-Party Sellers: Be aware that some bikes are sold by third-party sellers on Walmart’s platform. Check the “Sold and shipped by” tag and review seller ratings and policies before purchasing. Look for the “Pro Seller” icon for more reputable third-party sellers.

Walmart is a solid option for budget-conscious buyers seeking casual-use bikes with the convenience of online shopping and additional service options. The availability of assembly and protection plans adds extra value to the purchase.

Shop for bikes at Walmart

5. Charge

Charge Comfort Electric BikeCharge Comfort Electric Bike

Image: A Charge Comfort Electric Bike, showcasing Charge Bikes’ focus on comfort and electric technology.

Charge Bikes specializes in electric bikes designed for comfort, convenience, and ease of use. If you’re looking to embrace the e-bike revolution, Charge offers a focused selection of high-quality electric bikes that stand out for their rider-friendly features.

Why Choose Charge Bikes?

  • Comfort-Focused Design: Charge bikes, like the Comfort Electric Bike, prioritize rider comfort with upright riding positions and cushioned seats, ideal for longer rides and riders with back pain.
  • Integrated Technology: Features like tire pressure sensors ensure optimal bike performance and maintenance.
  • Impressive Range and Speed: Charge e-bikes offer a substantial range, up to 50 miles on a single charge, and speeds up to 20 mph, making commuting and recreational riding enjoyable and efficient.
  • Test Ride Option: Charge allows you to request a test ride at a local location before committing to a purchase, ensuring the bike meets your needs and preferences.
  • Easy Assembly: Despite being feature-rich e-bikes, Charge bikes are designed for easy home assembly, typically taking around 10 minutes with clear instructions.
  • Convenient Features: Foldable handlebars and pedals on some models enhance storage and transportation. Rear racks are integrated for carrying bags or groceries. Handlebar displays show speed and battery charge level.
  • Beginner-Friendly Guidance: Charge provides a helpful beginner’s guide to e-bikes, easing the transition for new e-bike riders.
  • Financing Options: Monthly installment plans are available through Affirm, including interest-free options if paid within six months, making these premium e-bikes more accessible.

While Charge bikes represent a higher price point, the investment reflects the advanced technology, comfort-oriented design, and overall riding experience they offer. For those seeking a comfortable and capable electric bike, Charge is a top contender.

Shop for bikes at Charge

6. Target

Target Bullseye Logo and Bike DisplayTarget Bullseye Logo and Bike Display

Image: Target’s bullseye logo with bikes in the background, portraying Target as a convenient and stylish place for bike shopping.

Target, known for its trendy and affordable products, also offers a surprisingly comprehensive selection of bikes online. Shopping for bikes at Target can be as easy and enjoyable as browsing their other departments.

Why Consider Target for Bikes?

  • Convenience and Style: Target provides a seamless online shopping experience with a focus on accessible and stylish bikes.
  • Bike Buying Guide: Target offers a helpful online bike buying guide to assist you in choosing the right type of bike, considering factors like seat width, frame material, handlebar height, and gearing.
  • Product Highlights on Landing Page: Target’s website interface uniquely displays key features of each bike directly on the landing page, allowing for quick comparisons without opening multiple product pages.
  • Fair Prices and Savings: Target is known for competitive pricing, and you can maximize savings with the Target RedCard, which offers 5% off all purchases (including bikes), free shipping, and extended return/exchange periods.
  • Protection Plans: Two-year bike protection plans powered by Allstate are available for an additional $49, covering mechanical defects and wear and tear.
  • Installment Payments: Affirm financing options are available for installment payments.

Target’s bike selection primarily caters to casual riders seeking recreational and commuting bikes at reasonable prices. The ease of online shopping, combined with potential savings and helpful resources like the bike buying guide, makes Target a convenient option for many bike buyers.

Shop for bikes at Target

7. Bikes Online

Polygon Mountain Bike on Trail, Bikes Online LogoPolygon Mountain Bike on Trail, Bikes Online Logo

Image: A Polygon mountain bike on a trail with the Bikes Online logo, representing Bikes Online as a direct-to-consumer, value-focused bike retailer.

Bikes Online has rapidly become a popular online destination for cyclists due to its direct-to-consumer model, which translates to competitive prices and excellent customer service. If you prioritize value and a streamlined buying process, Bikes Online is worth exploring.

Benefits of Shopping at Bikes Online:

  • Direct-to-Consumer Model: By cutting out intermediaries like importers, distributors, and traditional bike shops, Bikes Online offers warehouse prices directly to consumers.
  • Competitive Pricing: This direct model allows for more affordable prices compared to traditional retailers.
  • Excellent Customer Service: Bikes Online is consistently praised for its responsive and helpful customer service.
  • Fast Shipping: Customers report fast and efficient shipping.
  • Bike Fit Calculator: An online Bike Fit Calculator helps you determine the correct bike size based on your measurements, ensuring a proper fit.
  • Model Comparison Charts: Detailed comparison charts allow you to easily compare different models within the same bike line, aiding in your decision-making process.
  • Buy Now, Pay Later: PayPal’s “buy now, pay later” option is available for purchases over $99, offering interest-free credit for up to six months.
  • Free Pre-Assembly: All bikes are delivered pre-assembled for free, minimizing the setup required upon arrival.

Bikes Online is an excellent choice for those seeking quality bikes at competitive prices with a focus on online convenience and customer support. The direct-to-consumer approach makes cycling more accessible and affordable.

Shop for bikes at Bikes Online

8. Amazon

Amazon Logo and Bike in BoxAmazon Logo and Bike in Box

Image: The Amazon logo with a bike box, representing Amazon as a convenient and vast marketplace to buy bikes online.

Amazon, the world’s largest online retailer, naturally offers a vast selection of bikes. While the sheer volume of options can be overwhelming, Amazon provides tools and features to help you navigate their bike marketplace effectively.

Navigating Amazon for Bikes:

  • Algorithm-Driven Recommendations: Start with Amazon’s algorithm-generated list of best-selling bikes to get an overview of popular choices and trends.
  • Filtering and Sorting: Narrow down your search by bike type (cruiser, fixed gear, BMX, etc.), brand, price, and customer ratings.
  • Extensive Customer Reviews: Many popular bike brands on Amazon have thousands of reviews, offering valuable insights into bike quality, shipping, and customer experiences. Pay attention to both positive and negative feedback.
  • Amazon Prime Benefits: Amazon Prime members enjoy free shipping on many bikes.
  • Wide Range of Brands and Types: Amazon carries a wide variety of bike brands and types, primarily geared towards casual riders.

Important Considerations for Amazon Bike Purchases:

  • Third-Party Sellers: Like Walmart, be mindful of third-party sellers. Whenever possible, purchase directly from the brand itself or reputable sellers.
  • Assembly May Be Required: Bikes purchased on Amazon typically require assembly. Check product details for assembly information.
  • Return Policy: Amazon’s standard 30-day return policy applies to most bikes.

Amazon’s vast selection and customer review system can be valuable resources for bike buyers. Starting with best-seller lists and utilizing filters can help streamline your search within this massive online marketplace.

Shop for bikes at Amazon

9. Academy Sports + Outdoors

Academy Sports + Outdoors StorefrontAcademy Sports + Outdoors Storefront

Image: Academy Sports + Outdoors store exterior, representing Academy as a value-oriented retailer for bikes and outdoor gear.

Academy Sports + Outdoors is a go-to retailer for affordable sporting goods, and their bike selection is no exception. If you’re seeking a budget-friendly bike from reputable brands, Academy deserves your attention.

Why Academy Sports + Outdoors is a Good Option:

  • Affordable Prices: Academy is known for competitive pricing, offering bikes across various categories at lower price points.
  • Reputable Brands: They carry bikes from well-known brands, ensuring a degree of quality and reliability even at discounted prices.
  • Price Matching: Academy offers a price match policy if you find the same bike for less elsewhere, guaranteeing you the best possible deal.
  • Variety of Bike Types: Academy’s selection includes comfort bikes, road bikes, hybrid bikes, and more, catering to diverse riding preferences.
  • Free In-Store Assembly: Bikes purchased in-store or picked up in-store are eligible for free assembly.
  • Credit Card Benefits: The Academy Sports + Outdoors credit card provides $15 off your first purchase, 5% off future purchases, and free shipping on orders over $15, further enhancing savings.

While product pages may be less detailed compared to some specialty retailers, Academy provides essential information like features, dimensions, customer reviews, and Q&A sections. The straightforward product presentation can be beneficial for shoppers who prefer a no-frills approach. Academy is a strong choice for value-conscious buyers seeking reliable bikes without breaking the bank.

Shop for bikes at Academy Sports + Outdoors

10. Huffy

Huffy Panama Jack and Marietta Cruiser BikesHuffy Panama Jack and Marietta Cruiser Bikes

Image: Huffy Panama Jack and Marietta cruiser bikes, highlighting Huffy as a direct source for classic and affordable bikes.

Huffy is a legendary name in the bicycle industry, synonymous with bikes for generations. Shopping directly from Huffy’s website offers unique advantages, including potential discounts and a wealth of resources.

Why Buy Directly from Huffy?

  • Direct Source and Legacy Brand: Huffy has been a trusted bike brand since 1892, and buying direct ensures you’re getting authentic Huffy bikes.
  • Potential Discounts: Huffy’s website often features significant discounts on popular models, including electric bikes.
  • Comprehensive Online Resources: Huffy’s blog is packed with helpful content, including how-to guides, assembly videos, sizing charts, and bike buying advice for both beginners and experienced cyclists.
  • Wide Range of Bike Types: Huffy offers a diverse selection of bikes for all ages and riding styles, from kids’ bikes to adult mountain bikes, cruisers, and electric bikes.
  • Free Shipping Option: Free shipping is available on orders over $49.

Huffy’s website serves as a comprehensive resource for bike buyers, going beyond just sales to offer valuable information and support. For those who appreciate the Huffy brand and seek direct-from-manufacturer benefits, Huffy.com is the ideal destination.

Shop for bikes at Huffy

11. Home Depot

Home Depot Store ExteriorHome Depot Store Exterior

Image: The exterior of a Home Depot store, suggesting Home Depot as a surprising but convenient place to buy affordable bikes.

Home Depot, primarily known for home improvement supplies, also offers a selection of bikes online, providing another unexpected but convenient avenue for bike purchases. If you’re looking for affordable bikes from recognizable brands while shopping for other household items, Home Depot is worth a look.

Why Consider Home Depot for Bikes?

  • Affordable Prices: Home Depot’s bike selection focuses on affordability, with most bikes priced under $400.
  • Recognizable Brands: They carry bikes from reputable brands like Huffy, Tony Hawk, and Kawasaki.
  • Variety of Styles: Home Depot offers a range of bike types, including options for urban riders, competitive cyclists, and kids.
  • Kids’ Bike Selection: Home Depot is a good source for kids’ bikes, including themed options featuring popular characters from Disney, Angry Birds, and Frozen.
  • Black Friday Deals: Home Depot often launches Black Friday deals earlier than other retailers, potentially offering off-season savings on bikes.

Home Depot provides a convenient option to purchase bikes online, particularly for those seeking budget-friendly models and familiar brands. While not a specialty bike retailer, Home Depot offers a solid selection at attractive price points.

Shop for bikes at Home Depot

Conclusion: Finding Your Best Place To Buy A Bike

Choosing the “best place to buy a bike” ultimately depends on your individual needs, budget, and preferences. This guide highlights 11 excellent online retailers, each with unique strengths.

  • For Convenience and Free Assembly: Dick’s Sporting Goods and REI (in-store pickup) are top choices.
  • For Expert Advice and Community: REI stands out with its knowledgeable staff and co-op benefits.
  • For Vast Selection and Concierge Service: BikeExchange offers an unmatched inventory and personalized recommendations.
  • For Budget-Friendly Casual Bikes: Walmart, Target, Academy Sports + Outdoors, and Home Depot provide affordable options.
  • For Comfortable Electric Bikes: Charge Bikes specializes in rider-friendly e-bikes.
  • For Value and Direct-to-Consumer Savings: Bikes Online offers competitive pricing and excellent service.
  • For Brand Loyalty and Resources: Huffy provides direct access to their legacy brand and helpful online content.
  • For Overall Variety and Reviews: Amazon’s massive marketplace and customer reviews can be valuable.

Consider what matters most to you – price, selection, service, bike type – and explore the retailers that align with your priorities. With the wealth of online options available, finding the perfect bike and the best place to buy it has never been easier. Start your search today and get ready to enjoy the ride!

Prices were accurate at the time this article was published but may change over time.

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